Custom Signs
Unique for Your Image

Custom signs are what you need to help your business grow. Specially designed displays are a perfect way to attract your clients and prospects to your business. You want your customers to feel at home by having custom signs to guide them along.

These one-of-a-kind signs make it convenient for your customers to move around your business premises, guiding them to the products and services they desire. The advantage of custom displays is that you can break the regular routine and have signs designed to meet your specific requirements.

Before ordering and installing distinct display boards, you might want to determine the kind of clientele you are likely to serve. Your custom signs will depend on the type of traffic you wish to attract, for example, pedestrian traffic, highway traffic, sidewalk traffic, or downtown traffic.

The design, size, color scheme, placement angle, and lighting have to be considered accordingly for maximum visibility.

Factors to Be Considered for Installation

Here are some important considerations for installing custom signs:

Legibility: Your signage has to be legible. There is no point in placing your display at a vantage point if it cannot be read properly. Letter size is an important factor to ensure legibility.

Color and Letter Contrast: For improved readability, the background color and the color of the letters of custom signs should contrast; otherwise, the letters will blend into the background.

Letter Kerning and Space: Large-sized letters do not ensure readability of custom signs. They have to be complemented by proper spacing between letters (kerning), and spacing between text lines. Having negative space between words and between text and designs helps avoid chaos and promotes clarity.

Style: It is best to limit the style of your signs to only two in number. Anything beyond that makes reading difficult.

Text Content: The display board should have the right content that conveys what you want to say to your customer. If the content is too long or too short, it will not serve the purpose.

Graphical Content: If your signage is carrying a logo or any graphical content, then it should mix well with the text. It should not dominate the text message unless you are a well-known brand such as Coca Cola, MacDonald’s, or Microsoft for example.

Presentable: Your unique display board should be presentable. Replace worn out signs immediately, since they tend to bring negative publicity to your business.

Specially made signs are a perfect way to make your business more visible and provide a distinct image to your brand.

Please CLICK HERE for a helpful assessment form to assist you with determining your needs and costs related to using profitable electronic signs.